---
title: Step 4.2 - Send Leads to Google Analytics
slug: step-42-send-leads-to-google-analytics
docTags: 
createdAt: 2020-04-22T21:40:14.000Z
---

⭐This is a continuation of the previous step and starts off where [Step 4.1 - Send Leads to Google Sheets](docId\:XGoV_Wy3zo7oBK_enmQ6n)leaves off.

Before we continue with Zapier, we need to log into the Google Analytics account of of the client and create a goal. Do that by doing the following

In the Analytics dashboard of the client go to:

Admin > Goals > New Goal

1. Goal Setup: **Select Custom > Continue**

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![](https://archbee-doc-uploads.s3.amazonaws.com/012rwvWGexFxOdPoUwp1X/A5ZStzZKfCsXAtIr2C736_image.png)



2\. Give the Goal a Name "$99 New Patient Lead"



![](https://archbee-doc-uploads.s3.amazonaws.com/012rwvWGexFxOdPoUwp1X/SsuLXpLW7Qi65rN4rqnan_image.png)

3\. Fill out the Goal Details



![](https://archbee-doc-uploads.s3.amazonaws.com/012rwvWGexFxOdPoUwp1X/VPMAOwoeX5hSqn1Jtq2Bl_image.png)

Now lets **move back over to Zapier**

**Add another "do this..."** action in Zapier. **Search for and select Google Analytics** and s**elect "Create a mesaurement"** as your action event. 



![](https://archbee-doc-uploads.s3.amazonaws.com/012rwvWGexFxOdPoUwp1X/KwMBKU1XaGpkHqm50NADD_image.png)

Next Choose Account, Property and Type for the clients analytics account.



![](https://archbee-doc-uploads.s3.amazonaws.com/012rwvWGexFxOdPoUwp1X/njIvvmMQ008pwU3P_z8rn_image.png)

For the **Event Category, Event Action, Event Label and Event Value**, type in or paste **from the google analytics** goal you setup.



![](https://archbee-doc-uploads.s3.amazonaws.com/012rwvWGexFxOdPoUwp1X/wXxWlAJcz0paX7-bcKUoh_image.png)

Finally, test and continue, turn on the zap and you should be done.